Applicant Tracking Systems (ATS) have become gatekeepers in the modern job application process. These systems generate “match scores” by analyzing resumes against job descriptions, evaluating keyword alignment, formatting compatibility, and content relevance. While often presented as percentages from 1-100, it’s crucial to understand that these scores vary significantly across platforms. With over 200 different ATS platforms on the market, each uses unique algorithms to evaluate candidates.
For example, Taleo (used by many Fortune 500 companies) employs “Req Rank” scores to prioritize candidates, while systems like Workday focus more on semantic matching rather than exact keyword matches. Understanding this variation is the first step in mastering the ATS friendly resume process.
Key factors that influence your ATS score include:
- Keyword relevance: Specific terms like “Python programming” versus generic phrases like “coding experience”
- Formatting simplicity: Clean layouts without headers or graphics that can confuse the system
- Section clarity: Standard section headings like “Experience” rather than creative alternatives like “Professional Journey”
Do ATS Scores Actually Matter in the Hiring Process?
The short answer: yes, but with important caveats. ATS scores function primarily as initial filters, not final judgments on your candidacy. Research shows that 75% of resumes never reach human reviewers, making that first digital impression crucial.
However, it’s equally important to understand that recruiters frequently override scores for standout candidates. According to Jobscan’s analysis, resumes with job titles in headlines received 3.5x more interviews, demonstrating that content quality can outweigh rigid scoring metrics.
When considering whether to use a free applicant tracking software to test your resume, remember these critical limitations of ATS scores:
- Scores vary dramatically between platforms (an 80% match in one system might be a 60% in another)
- Human reviewers assess factors like cultural fit and career narrative after the initial screening
- The importance of scores decreases for specialized roles or when you have an internal referral
What Constitutes a ‘Good’ ATS Score?
While an 80%+ match rate is commonly cited as competitive, this should be treated as a guideline rather than a guarantee. Different systems prioritize different elements—Greenhouse might emphasize experience duration, while Lever could place more weight on specific skills.
To benchmark effectively, consider:
- Using tools like Jobscan’s resume scanner for tailored feedback
- Comparing your resume’s keywords and phrases directly against the job description
- Understanding industry benchmarks (tech roles often require higher match rates due to competition)
Many job seekers wonder about the accuracy of various ATS scoring tools like Kickresume’s ATS checker. While these tools provide useful insights, remember they’re approximations of how actual employer systems might evaluate your resume.
Practical Strategies to Improve Your ATS Score
1. Keyword Optimization
- Mirror the job description’s language (use “CRM management” if that’s what they call it, not “customer database work”)
- Include hard skills verbatim (write “Adobe Photoshop,” not just “design software”)
- Incorporate both spelled-out terms and acronyms (e.g., “Search Engine Optimization (SEO)”)
2. Formatting Tweaks
- Use standard headings recognized by all systems (“Work Experience” not “Career Path”)
- Save files as .docx or plain-text PDFs as recommended by Columbia University guidelines
- Avoid headers, footers, and text boxes that can confuse parsing algorithms
- Many job seekers wonder if ATS systems prefer PDFs – while modern systems can handle them, simple PDFs without complex formatting perform best
3. Content Refinement
- Quantify achievements with specific metrics (“Boosted sales by 27% in Q3”)
- Avoid graphics, tables, and columns that can disrupt ATS parsing
- Include job title variations to capture different keyword possibilities
For those short on time, an ATS friendly resume generator like ResuFit can automate much of this optimization process, helping you tailor your application quickly for specific job listings.
ATS Scores Across Different Application Channels
Your application method significantly impacts how your resume is processed:
- Job Boards: Applications through LinkedIn or Indeed face stricter scoring due to high volume. These platforms often have their own pre-screening algorithms before your resume reaches the employer’s ATS.
- Company Websites: Direct applications typically use the employer’s preferred ATS (like Workday, Taleo, or one of the other best applicant tracking systems).
- Referrals: When your application includes an internal recommendation, ATS scores generally matter less, as human reviewers prioritize these endorsed candidates.
Understanding these differences helps you strategically beat hiring software by tailoring your approach to each channel. For example, applications through company portals may benefit from more specific keyword matching to their exact job description.
Beyond the Score: What Really Gets You Noticed
While optimizing for ATS is essential, equally important is creating content that impresses human readers once you clear that first hurdle. The most successful candidates balance technical optimization with compelling storytelling.
Many recruiters use integrated systems that combine ATS and CRM for recruiting, allowing them to track candidates throughout the hiring process. This means your resume needs to both pass automated screening and impress human reviewers.
Remember that ATS optimization is just one part of a successful job search strategy. Networking, targeted applications, and showcasing your unique value proposition remain critically important in landing your dream job.
Final Thoughts
Understanding ATS scores provides valuable insight into the modern hiring process, but these scores should inform—not dominate—your job search strategy. By implementing the practical techniques outlined above, you can significantly improve your chances of getting past automated screening systems while still preserving the quality and authenticity of your professional story.
For job seekers in specialized markets or international contexts, know that ATS systems vary by region. For instance, what works for a standard American resume might differ from what’s expected in other formats like a hoja de vida ATS in Spanish-speaking markets.
With the right approach to ATS optimization, you can ensure your qualifications reach the right people—turning digital screening from an obstacle into an opportunity to showcase your perfect fit for the role.